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Home / Online Master’s Degree Programs / Online MBA / Online MBA Concentrations / Online MBA in Marketing
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Take Your Next Brave Step
Receive information about the benefits of our programs, the courses you'll take, and what you need to apply.
Marketing drives business.
And careers.
Business is powered by marketing. From targeted ads to broad corporate branding efforts, marketing is the force behind consumer engagement. Without effective marketing, companies may struggle to engage consumers and grow their customer base. By earning your online MBA in Marketing from Maryville University, you’ll gain specialized knowledge and skills in the following key areas:
Study 100% online
Apply with no entrance exams
Choose from multiple start dates
Utilize eligible transfer credits
Why Choose Maryville for Your Online MBA in Marketing?
Maryville has it all: a flexible, user-friendly online experience that allows you to earn a powerful online MBA in Marketing degree from a university with a reputation for excellence. Not only that, we offer programs that are ranked among the best in the country.
When you choose to earn your online MBA in Marketing at Maryville, you choose quality. But don’t just take it from us. Check out some of the recognition we’ve received.
The online MBA in Marketing consists of 39 credit hours. You’ll supplement a business core with 12 credit hours in the Marketing concentration, composed of courses that touch on high-demand competencies like the following:
When you earn an MBA in Marketing, you develop a range of skills that are highly valuable to employers, including communication, data analysis, and strategic thinking. This knowledge can be applied to many different industries and roles, such as:
You want to elevate your career, and an online marketing MBA from Maryville can help. When you graduate, you’ll have the credentials to pursue any of a variety of lucrative positions, such as the following:
Advertising, Promotions,
and Marketing Manager
Median Salary:
$133,380*
Sales
Manager
Median Salary:
$1217,490*
Public Relations and
Fundraising Manager
Median Salary:
$119,860*
Market Research
Analyst
Median Salary:
$63,920*
Chief Marketing Officer
Median Salary:
$178,000*
*U.S. Bureau of Labor Statistics, May 2021
**Payscale, March 2023
Many of the careers that can be pursued with an MBA in Marketing online are projected to have faster job growth than the average for all occupations (5%) between 2021 and 2031, according to the U.S. Bureau of Labor Statistics (BLS). Specifically, employment of market research analysts is expected to grow 19%, while employment of public relations managers is predicted to increase 8%.
Jobs for advertising, promotions, and marketing manager jobs are expected to grow 10% over the same decade, the BLS reports. All of these projections reflect the increasing demand for experienced marketing professionals.
We can talk all day about our online MBA in Marketing program, but what really matters is what our students think. Here’s what a few of them have to say.
“I never felt lost in the system. I do think that going through the MBA program really opened my mind to different career opportunities.” — Beth Winkeler, MBA Alum
“I felt like the professors and the other students were really there to help prop you up and take you along if you need help.” — Robert Tschopp, MBA Alum
You’re hoping to take your career to a higher level, and you can’t gain the knowledge you need unless you have the right instructors.
Maryville’s online MBA in Marketing faculty is made up of industry leaders with a host of real-world experience in almost every facet of marketing. Their expertise and passion to help you succeed can prepare you to take on whatever your next position demands.
“If a student has a question and they email the professor, they get an answer right away. And a lot of times it’s more than just an answer: It’s a conversation back and forth. From an instructor’s point of view, it’s really interesting to sit back and watch those discussions grow, because a lot of times they far exceed what you would see in the classroom.”
— Jennifer Doering, Adjunct Professor
At Maryville, we partner with top companies so we can develop highly relevant courses to ensure that our students get the training they need to succeed in today’s business climate.
A few of our business partners include:
All businesses need marketing — no matter their size. Earning an online marketing MBA can help you develop in-demand skills in areas such as website search engine optimization (SEO) and social media marketing, and gain expertise in subjects such as consumer behavior, marketing research, and brand management. This coveted knowledge can help position you for leadership, consultancy, or analysis roles. Online learning allows for more flexibility to complete schoolwork on your own time to accommodate your busy schedule.
We pride ourselves on being student-centric. We want you to be brave with us. That’s why we make sure our online MBA in Marketing is open and accessible to anyone with the desire and guts to push forward in marketing. No GMAT, GRE, or business experience is required, but here’s what you will need:
Learn more on our admissions page.
Start dates
Start at the time that’s right for you by choosing one of six admission points. We offer start dates for our online MBA in Marketing at the beginning and midpoint of the spring, summer, and fall terms, so you’re never too far from continuing your education.
The online MBA with a concentration in Marketing comprises 39 credit hours and can be completed in as few as 14 months. The program includes:
Cost per credit hour
At Maryville University, we are committed to providing top-quality graduate education at an affordable price. Tuition for our MBA with a specialization in Marketing is $714 per credit hour, or about $27,846 in total. For those who qualify, scholarships, financial aid, and other tuition assistance may be available.
Frequently Asked Questions
Earning an online MBA in Marketing equips students with the skills and knowledge they’ll need for management roles like brand manager and marketing manager in the public and private sectors. It can lead to work in specialized industries such as information technology and healthcare. Marketing professionals with an MBA can help organizations develop innovative marketing strategies and initiatives that can increase brand awareness, generate leads, and boost sales.
The median annual salary for MBA in Marketing graduates was around $104,000 as of March 2023, according to Payscale.
Yes, our online MBA program is accredited by the Accreditation Council for Business Schools and Programs (ACBSP). Maryville University has also been regionally accredited by the Higher Learning Commission (HLC) since 1941, with the most recent reaffirmation in 2015.
Our online MBA in Marketing program can be completed in as little as 14 months. Enrollment is open during the beginning and midpoint of the spring, summer, and fall terms, so there are six opportunities to apply.
At Maryville, in addition to the MBA in Marketing concentration, you can choose from these 11 additional online MBA concentration options:
Apply to the online MBA in Marketing program at Maryville University.
Be Brave
Bring us your ambition and we’ll guide you along a personalized path to a quality education that’s designed to change your life.
Take Your Next Brave Step
Receive information about the benefits of our programs, the courses you'll take, and what you need to apply.
Take Your Next Brave Step
Receive information about the benefits of our programs, the courses you'll take, and what you need to apply.