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The “Me Too” movement, which focuses on the experiences of sexual violence survivors, has earned a large response in part because sexual harassment and sexual assault impact people every day. What is the Me Too movement? The Me Too movement is an effort to effect social change, organized primarily through social media, where it’s often expressed as #MeToo. Originally founded in 2006, it became prominent both online and in the mainstream in late 2017, when several high-profile actresses opened up about their experiences with sexual harassment in the film industry. Since then, the movement has provided a source of solidarity for […]

Latino and Hispanic students are a rapidly growing demographic who face many unique challenges and opportunities in education. For many of these students, attending college is often not economically feasible, which means they may not pursue higher education due to a lack of financial resources. However, due to the rapid growth of this population, as well as a desire to increase representation in higher education and the job market, many different resources and scholarships are becoming available to help Latino and Hispanic students afford college. In this resource, the demographics of Hispanic and Latino students will be explored, as well […]

In the age of smart TVs, smartphones, and smart refrigerators, it makes sense to have smart advertising. Today, consumers experience personalized, targeted ads that cater to their particular interests and demographics, rather than ads that are not relevant or useful to them. To deliver this type of personalized experience, it takes a digital marketing professional who can leverage the latest advertising trends and technologies, including smart speakers, data-driven creativity, local influencers, and marketing automation. The future of marketing belongs to those who are able to use these tools to improve and personalize the customer experience. Earning an online bachelor’s in […]

Technology has a long history of impacting how students learn, going back to the early 19th century with that potent visualization and organizational tool: the blackboard. Two hundred years later, education is undergoing rapid innovation, driven this time by digital technology supercharged by COVID-19. Prior to the pandemic, virtual learning was already beginning to reshape how teachers teach and students learn. But stay-at-home orders for working parents and students caused K-12 and higher education to be immersed en masse in remote learning. Teachers and other education professionals looking to understand how technology has changed education, and develop skills to deal […]

The number of students enrolled in online and distance-learning programs has been rising steadily since 2002. “The growth in distance learning has been relentless,” said Julia E. Seamon, research director at the Babson Survey Research Group (BSRG), an organization that tracks distance education enrollments. “They have gone up when the economy was expanding, when the economy was shrinking, when overall enrollments were growing, and now when overall [college and university] enrollments are shrinking.” A Brief History of Online Education Trends Distance learning isn’t new. According to Forbes, the first correspondence degrees became available at the University of London during the mid-19th […]

Ask any marketing or communications professional to create a new campaign or strategy, and one of the first questions he or she will ask is, “Who’s my target audience?” Effective marketers know that it’s essential to have a comprehensive understanding of the audience they’re trying to reach, from general demographics and core values to communication preferences and online habits. And while marketers have given a lot of attention to understanding the millennial audience, there’s a new generation for marketing professionals to begin to target: Generation Z. These frugal, tech-savvy, and socially conscientious youths are coming of age, and with billions […]