Types of Security Breaches: Physical and Digital

In fall 2021, Sinclair Broadcast Group, the second-largest television station operator in the U.S., reeled from a destabilizing ransomware attack. Ransomware attacks prevent users from accessing systems until they pay a hefty fee. The incident disrupted the company’s broadcasts to local stations, caused critical data loss, and affected Sinclair’s ability to transmit advertisements. A cybersecurity breach is just one of the handful of security breach types that organizations around the globe must prepare for with increasing urgency. According to the Identity Theft Resource Center, 2021 was a record-breaking year of data compromises, with the rate of incidents already 17% above […]

What is Geotargeting?

a map with pinned locations.

In the time between first connecting to the internet and finding your way to this article, you likely have been the subject of geotargeting. But what is geotargeting, how does geotargeting work, and how is it transforming digital marketing? Geotargeting definition Geotargeting is a marketing strategy that identifies potential customers based on their physical locations. In other words, if two users perform the same search on the internet, they may receive different results or see different ads relevant to their locations. Marketers employ this strategy for several reasons, but principally because it drives conversions, or the number of users who […]

Empower Each Other: 6 Ways to Spread Purpose, Resilience, and Joy

Two smiling, hugging people.

The social isolation and suffering brought on by the pandemic have shone a light on just how much we need others and the benefit of strong communities. Empowering ourselves and each other can make people not only more resilient but also happier, healthier, and more creative. Consider what it means to elderly people unable to easily leave their homes when neighbors bring them groceries — or what it means to the neighbors who then get a chance to share meaningful conversations that give them a new perspective on their lives. To empower each other, people need to reflect on how […]

Love What You Do: How to Find the Perfect Career

A smiling worker wearing a helmet and reflective vest.

In the U.S., most people work 40 to 50 years before retiring. That’s 40 hours per week, 50 weeks per year, for roughly four to five decades — which means working adults spend, on average, between 80,000 and 100,000 hours at the workplace during their lifetimes. It’s been said that if you choose a job you love, you’ll never have to work a day in your life. On the other hand, if you find that your current career path isn’t all you hoped it would be, you could be in for a long, arduous, unfulfilling ride. The good news is […]

5 Love Languages for Work: Find Your Perfect Career Path

Smiling coworkers bump fists.

In his 1992 book The 5 Love Languages, Dr. Gary Chapman defined and analyzed the many different ways that people prefer to give and receive love. While identifying your own love languages can help you navigate your personal life, it can also be beneficial in your work life. Finding a career that aligns with your love languages can not only help guide your educational journey but also help guide you toward a fulfilling career. The 5 Love Languages Understanding how their partners, friends, and family members prefer to give and receive love can help individuals feel valued, understood, and appreciated. Chapman’s […]

4 Ways That COVID-19 Is Changing the Future Healthcare Landscape

The U.S. healthcare system has been facing several longstanding, complex challenges, including rising costs, inequitable access to care, overuse of care, supply chain weaknesses, and staffing shortages. COVID-19 only accelerated them, changing the healthcare landscape. One study estimates that hospitals will lose at least $54 billion in 2021 due to the pandemic. As the world prepares for a post-COVID-19 era, the healthcare sector has already changed in four important ways: increased reliance on digital healthcare tools, the broader use of telehealth, shifts in the healthcare model, and a growing focus on public health. For aspiring healthcare leaders looking to manage […]

What Is Data Wrangling?

The world generated an estimated 2.5 quintillion bytes of data daily in 2020, and experts project that number will grow to 436 daily exabytes by 2025. In this era of big data, growing numbers of businesses across a wide range of industries rely on data wrangling professionals to help them sort, clean, and restructure their data into analysis-friendly formats. Data wrangling is an essential part of carving meaningful insights out of massive amounts of data, and data wranglers have strong job prospects as companies large and small increasingly use data analysis to guide business decisions. The exciting field of big […]

The Psychological Factors of Entrepreneurship

Entrepreneurs are individuals who start their own businesses, usually because they have a skill or talent that translates well into a moneymaking venture. The combination of drive and passion that prompts individuals to become entrepreneurs can lead to great personal satisfaction and a positive worldview. However, the workload demands of launching an enterprise require that entrepreneurs make sure they’re staying healthy, both physically and mentally. To learn more, check out the infographic below, created by Maryville University’s Bachelor of Arts in Psychology online program. The Life of an Entrepreneur Entrepreneurship can be exciting, but it entails more than creating something and being […]

Importance and Future of Sustainable Agriculture

An agricultural manager analyzes crop data on a tablet.

Sustainable agriculture has a significant role to play in feeding the growing worldwide population and reducing the impact of climate change. Today, agriculture accounts for up to 30% of the world’s greenhouse gas emissions, according to the World Bank. The agriculture infrastructure churns out emissions through transportation; the planting, harvesting, and processing of crops; and the production of livestock. That’s not to mention water pollution from pesticides, herbicides, and fertilizers. Clearly, there’s a need to reduce agriculture’s impact on the environment, but at the same time, increase productivity to feed a growing world population. Those who are interested in this […]

Cyber Terrorism: What It Is and How It’s Evolved

The 10 most wanted cyber criminals on the FBI list.

Tables of Contents What is cyber terrorism?History of cyber terrorismExamples of cyber terrorismEffects of cyber terrorism on businesses and individualsCyber terrorism prevention tipsJoining forces to combat the growing cyber terrorism threat In May 2021, gasoline supplies to the East Coast of the United States were reduced by 45%, causing cars to line up for blocks to fill their tanks. The cause: a cyberattack on the Colonial Pipeline that carried gas and other fuels to the East Coast from Texas. The attack was traced to the international ransomware group DarkSide, as the Guardian reports. In June 2021, meat supplies were threatened by a ransomware attack on meat […]